Confusing Strategic Leadership with Operations Management

If you want strategy-making to help you to be more adaptive and evolve in today’s highly dynamic and uncertain business world…to better connect your people to a shared sense of purpose…then you need to understand what ‘strategy’ actually is. More importantly, what it should be if you are to shape the sort of business you hope to become.

In the first episode of my Projectify Points vlog series, I share my perspective on how the aspirational nature of strategy should make it a perpetual journey into the future – one that has direction but no destination…no end point.

The belief that a business is ‘either growing or dying’[1] has been entrenched in our strategic mindset since the mid-twentieth century. However, in today’s ever-more-dynamic business environment, organisations that are focused on adapting to change are the ones that thrive. These businesses believe that you’re ‘either evolving or risking extinction’.

 

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After nine months of blood, sweat and tears, my book project PROJECTIFY – How to use projects to engage your people in strategy that evolves your business is finally released into the world.

This is no big Bestseller Launch…no Grand Opening (thanks Seth)…there are no Adword campaigns …no free giveaways for the first 100 people that click the link below.

This is the beginning of a journey. A consistent and persistent journey to share my ideas with those people who believe the relationship that a business and its people have with their workplace is changing. People that believe that creating businesses that are more focused on evolution than growth will be required to thrive in the highly dynamic business environment of the future. That the adaptation necessary to drive this evolution can only come by tapping into the depth and breadth of an organisation’s capability – by fully leveraging the skills, experience and thinking of its people.


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Make your past a bridge to your future

Most people base their view of what’s possible in the future on what has happened previously – their history, including all things leading up to the moment they contemplate beyond ‘now’.

While it’s normal to base our worldview on past experiences – and this is as true for individuals as it is for organisations – this belief that history pre-determines our future can create a chasm between current reality and new possibility. Read more